Banners

Plan the message and the way it will hang.

Banners put a message into a flexible printed format. A retail promotion, event backdrop, or property announcement may need a different layout and display approach, even when the finished dimensions look similar. Start with what people should see and where they will see it.

For a close-viewed display, the artwork may carry several details. A message seen from farther away needs a different visual hierarchy. Record the viewing context before treating a screen layout as the final banner design. Include whether the setting is indoors or outdoors and how long you intend to use the piece.

Separate the graphic from the finishing

• Finished size and artwork area. Distinguish the overall banner dimensions from the area that needs to remain visible. Note any holder, frame, or nearby obstruction.
• Edges and attachment. Hemming, grommets, pole pockets, and reinforcement are finishing choices to discuss against the intended display method. Do not assume an attachment pattern from an earlier banner.
• A single piece or a series. Separate the number of banners from the number of unique designs. If messages vary, give each layout a clear reference.

Oversized concepts need their own conversation about finished construction, panel joins, handling, and display conditions. A larger version of the artwork does not settle those production details.

Bring a short banner brief

• Message, viewing context, and indoor or outdoor setting.
• Finished dimensions with units, quantity, and unique layouts.
• Proposed hanging method, existing hardware, and open site questions.
• Artwork status, requested date, and intended destination.

Talk through the next step

Use the phone number above to discuss your banner brief, including any estimates or unknowns. Follow Artwork preparation before preparing final files. For related banners across locations or project phases, For business helps keep messages, quantities, and destinations together.